About Us
Get to know the people behind Unidata Global
About Unidata Global
The Leadership @ Unidata

Mike Wehrs
Disruptive change. Scale through innovation & strong partnerships. Massive consumer adoption. These phrases highlight Mike’s career as an executive and as a transformational leader. Mike has led the creation of new industries, launched game-changing products, driven massive growth for startups and Fortune 500 technology companies.
He led the deal teams of M&A transitions totaling more than one billion in committed capital. While the companies and industries in which Mike led differ, his approach to leadership remains consistent: set compelling vision and strategy, inspire & empower teams, build alliances, and execute relentlessly.
Prior to co-founding Unidata Global, Mike held executive positions at companies including GS1 Global Office, Fabacus, Scanbuy, Nuance Communications, Microsoft, Ignition Partners and Sony. He has served on numerous Boards, recipient of multiple industry awards, Speaker, Investor, Advisor and Mentor
Mike Wehrs
Co-Founder and CEO
Former member of the GS1 Global Leadership Team & Global Head of Services and Products.

Craig Cumberland
An experienced Business/Technology leader with a broad range of experience focusing on Product Strategy, Product/Portfolio Management and Product development (Engineering and QA). Deep experience in taking product from concepts to production and launching to market. Experience in SaS, Mobile Platforms and Applications, Developer tools and ecosystems. Fluent in both Hardware and Software.
Past Roles at Microsoft, Microsoft Research, AOL, Nokia, Adobe, Amazon, Google, GE Digital. Consultant to start-ups and Venture Capital firms.
Craig Cumberland
CTO and Co-founder
Craig has over 20 years experience in Engineering and Product development leadership roles at technology giants such as Microsoft, Amazon, Google, GE Digital and many others.
He is an accomplished Author, Speaker, Researcher and Technology Strategist.